TRIP was founded in 2018 by Olivia Ferdi and Dan Khoury after a football injury almost prevented Dan from being able to walk down the aisle at their own wedding. It was during this time he discovered CBD oils and found them to be totally game-changing for his recovery, supporting him to find calm and aid a good night’s sleep, meaning he made a speedy recovery – and was even the last man on the dance floor!
Both Liv and Dan disliked the bitter taste of CBD products on the market, so wanted to create a CBD brand that appealed to modern consumers, championing great tasting flavour and aesthetically pleasing packaging. Since its launch, the category-disrupting brand has experienced exponential growth and is now the UK’s leading CBD brand – making up 88% of all CBD drink sales. TRIP continues to be dedicated to producing the highest quality products; ensuring its customers can relax into their best self every day.
With 40% of Brits adopting the use of CBD to tackle stress, CBD is increasingly used as a natural remedy to ease anxiety (FSA Gov Study). Offering two iconic products, TRIP’s range includes CBD-infused drinks and CBD oils, both of which help to promote everyday moments of calm amongst life’s chaos.
TRIP offers two of the best-tasting CBD oils in the UK – Wild Mint and Orange Blossom. TRIP’s CBD is extracted from organically grown hemp, THC-free and third-party lab-tested to ensure the highest quality and purity. Both oils are gluten-free, palm-oil-free, vegan and made in the UK – Happy Days.
Additionally, known for their calming canned drinks with a super-chic, pastel aesthetic, TRIP offers three refreshing flavoured drinks including Elderflower Mint, Peach Ginger and Lemon Basil. Designed to help consumers actively reduce stress, TRIP drinks are intended for convenience and easy sipping. Elevating the ‘Ready to Drink’ category by combining premium CBD with seasonal flavours, TRIP drinks are perfect for on-the-go stress relief.
Customers can purchase drinks individually, or enjoy the full benefits of TRIP with the MIXED PACK featuring Elderflower Mint, Peach Ginger & Lemon Basil. The whole gang’s gluten-free, vegan with no added sugar – made in the UK in 100% recyclable cans. Perfect for a party, the drinks are deliciously refreshing, lightly sparkling and infused with natural adaptogens for stress-free sipping. Best served chilled, TRIP can also be added to your favourite cocktail.
With customers increasingly aware of what they are consuming; low-cal, low-alc and ‘health-fused’ drinks are growing in demand. It’s known that the ‘mindful drinking movement’ is gathering pace and with 89% of Generation Z engaging in non-drinking related environments and activities to actively reduce stress, positivity-enhancing delicious drinks are in higher demand than ever before. Alongside health benefits, visual aesthetics is key for the Gen Z consumer looking for eye-catching colours, simple design and sleek packaging to proudly display in hand. TRIP drinks and oils prove attractive to the average consumer; perfect for capturing social-worthy content whilst bridging the gap between health and wellness.
If you are from the UK and looking for quality CBD oil, Brown’s CBD is the best in the industry.