The Perfume Will Debut at Harvey Nichols on 13th October as a Worldwide Store Exclusive
Fenty Eau de Parfum – the first luxury fragrance from Rihanna and Fenty Beauty – will launch exclusively at
Harvey Nichols in the UK on 13th October 2022, for the product’s first in-store retail experience. The fragrance
will be available at all eight Harvey Nichols stores and HarveyNichols.com. Originally launched as
a FentyBeauty.com limited-edition in 2021, Fenty Eau de Parfum sold out within hours of each of its two restocks
and is now officially a core fixture in the Fenty Beauty collection.
Customers are invited to experience the immersive Fenty Eau de Parfum Garden in Harvey Nichols Knightsbridge
from the 13th of October to the 28th of October. For the first time, the fragrance will be available to experience in
person. Beginning with a takeover of the Knightsbridge tube station, visitors are led on a captivating journey
through the store and into the Beauty Lounge, where they can enter the floral world of Fenty Eau de Parfum
inside a magnificent oversized fragrance bottle.
Rihanna created Fenty Eau de Parfum for all people and all occasions. It evokes memories, connections, and
experiences unique to each person through the power of scent. She hand-selected key notes of magnolia, musk,
tangerine and Bulgarian rose in the world’s fragrance capital, Grasse, France, alongside world-renowned LVMH
Master Perfumer Jacques Cavallier-Belletrud creates a sensual warm floral experience that is inspired
by distinct memories and places that Rihanna cherishes from throughout her life – Bridgetown, Barbados; Grasse,
France; New York, New York; Paris, France; Los Angeles, California.
“Fenty Eau de Parfum is for everyone – trust me when I say you feel a certain type of way when you wear this
fragrance. It’s the perfect mix of femininity and masculinity; once you smell it, you never forget it. I’m so excited
to finally launch it in stores, exclusively at Harvey Nichols.”- Rihanna
A true embodiment of Rihanna, every aspect of Fenty Eau de Parfum is sensual and sensorial; the bottle was
designed to fit perfectly in her hand and represents a harmonious balance of femininity and masculinity, vintage
and modern, with its curved body and a beautiful amber-brown shade (Rihanna’s favourite colour!); the long, soft
the cloud that envelops you when you spray the perfume to drape your pulse points in the one-of-a-kind scent; the
notes of sensual magnolia, vibrant fruit, spice, and seductive musk unite to express themselves uniquely on each
Fenty Eau de Parfum (£145) will be available at Harvey Nichols stores and HarveyNichols.com from 13th October.
ABOUT FENTY BEAUTY
Fenty Beauty, led by CEO Robyn Rihanna Fenty, is a partnership between Rihanna and LVMH. Rihanna created
Fenty Beauty “so that people everywhere would be included,” focusing on a wide range of traditionally hard-to-
match skin tones, develop formulas that work for all skin types, and pinpoint universal shades. Her vision,
above all, is to inspire: “Makeup is there for you to have fun with. It should never feel like pressure. It should
never feel like a uniform. Feel free to take chances, and take risks, and dare to do something new or different.”
The Harvey Nichols Group is the world’s leading luxury retailer, renowned for its exclusive edit of the most
prestigious brands across Women’s & Men’s Fashion, Beauty & Beauty Services, Food, Wine & Hospitality.
Founded in 1831, today Harvey Nichols has stores in London, Leeds, Edinburgh, Manchester, Birmingham,
Bristol, Dublin in the Republic of Ireland, and a dedicated beauty store, Beauty Bazaar in Liverpool. In addition,
Harvey Nichols operates the OXO Bar, Brasserie & Restaurant on London’s South Bank and the global
harveynichols.com website. Internationally, Harvey Nichols has stores in Hong Kong, Dubai, Riyadh, Kuwait and
Further information on the Harvey Nichols Group can be found on the website harveynichols.com.
Based in San Francisco, CA, KENDO creates or acquires beauty brands and focuses on developing them into
global powerhouses. The portfolio consists of KVD Beauty, OLEHENRIKSEN, Lip Lab by BITE, Fenty Skin, and Fenty
Beauty by Rihanna. The name KENDO is a play on the phrase “can do.” What characterizes KENDO is its
dedication to product quality, innovation, and authentic storytelling. Brands within the KENDO portfolio are
distributed in 35 countries worldwide